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Sport is a popular means of maintaining good physical and mental health, but it can also have wider social, economic and political implications.
Sport culture refers to the values, attitudes and behaviours associated with the practice of sport. These values include competition, performance, perseverance, discipline and camaraderie. Sports can also be used as a means of expressing cultural and national identities, particularly in the context of international sporting events such as the Olympic Games.
Major sporting events, such as the Olympic Games, the Football World Cup or the Super Bowl, have a major impact on global culture. These events attract billions of viewers and generate billions of dollars in revenue, creating economic opportunities for host cities and countries. They are also an opportunity for athletes from different countries to meet and compete in a spirit of competition and fair play.
SPORTS ALSO PLAY A MAJOR ROLE IN POPULAR CULTURE, PARTICULARLY IN FILMS, MUSIC AND THE MEDIA.
SPORT IS AN IMPORTANT COMPONENT OF WORLD CULTURE, WITH A SPORTING CULTURE RICH IN VALUES AND TRADITIONS.